The video is a good first step. Communication is key, so here's my input.
-Nissan should/must expect that owners want/expect to get new batteries and upgrades. My family just gave up a car we had for over 24 years because the body rusted out so it wouldn't pass inspection, something about how its a bad idea to let exhaust fumes into the passenger compartment. With an electric car and battery, I expect to get upgrades for the car until I see the road passing by under my feet through rust holes.
-Range is a big deal. If at some point Nissan achieves a revolutionary breakthrough and gets a 150 mile battery at reasonable cost, it will make sense for me to consider it. At this point, I have to borrow/rent a car or not make a trip if there is a 120 mile round trip to be considered. I believe in the need for EVs so much I upgraded to a LEAF and it's my only car.
-For many early adopters, environmental responsibility is important. Throwaway cars because of battery capacity/range loss makes no sense.
-In this day of computers, this non-engineer assumed that forward/backward compatibility wouldn't be a problem. This idea was helped a bit by Nissan talking about recycling car batteries in the future. If you're recycling batteries, I thought that meant that would mean that was because I got a new battery, not junked the whole car. http://www.facebook.com/nissanleaf/app_10339498918
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-It is very important to me when talking about the LEAF that NISSAN completely stands by the car's ability to go so many miles between point A and B. That's what the warranty implied to me. NISSAN took a huge leap forward when coming out with new technology, and as an early adopter, I am well aware of the risks. I took the risk believing that NISSAN would stand behind the car and share the risk with me. At no point did the dealer or website communicate to me NISSAN preferred leasing. Bottom line is NISSAN stands behind the car, you have a customer for life recommending the LEAF to others. If you can keep the car from rusting out, you're selling me tires, upgrades, and new batteries for a long time.
-Reality check. With global warming, expect Arizona climate to expand to many more places, sooner than later due to worldwide indifference/inertia and denial. It depends on how foolish man chooses to be, but it is clear that many places will have many more very hot days. Nissan will be foolish and ignoring science not to take that into account.
Thanks to all the forum posters, your info gave me the confidence to buy the LEAF and understand the range well enough to use it without too much anxiety. Thanks to Chelsea for helping to move EVs forward. Thanks to Nissan for taking the plunge, and hopefully getting to the point of really understanding their customers and how to keep our confidence.