DougWantsALeaf
Well-known member
Nissan,
Here is an idea for you. Please start selling, through your dealerships, different types of Leaf performance upgrades. This could be upgrades to the motor unit, battery, handling, etc. This provides an additional revenue stream for you, as well as helping your dealers recover some of the service revenue lost through electric vehicles. This also extends the relationship between you and your new (and generally) energetic customer base, which will translate to better brand loyalty and sales (which you are at high risk of losing).
Ex. Sell 30 kWh batteries to 24 kWh leaf owners at a price which makes sense.
Ex. Sell a motor upgrade which will either improve efficiency or power (or both) in a way that allows owners to feel they are tweaking or upgrading their experience.
Ex. Upgrade the Quick charge and Level 2 capabilities through to higher rate.
Ex. Sell an add on air or liquid cooling option for battery temp management.
Even having these offering available will allow your dealer network to reach out to their customers in a way they can't today.
Thank you for your consideration
Here is an idea for you. Please start selling, through your dealerships, different types of Leaf performance upgrades. This could be upgrades to the motor unit, battery, handling, etc. This provides an additional revenue stream for you, as well as helping your dealers recover some of the service revenue lost through electric vehicles. This also extends the relationship between you and your new (and generally) energetic customer base, which will translate to better brand loyalty and sales (which you are at high risk of losing).
Ex. Sell 30 kWh batteries to 24 kWh leaf owners at a price which makes sense.
Ex. Sell a motor upgrade which will either improve efficiency or power (or both) in a way that allows owners to feel they are tweaking or upgrading their experience.
Ex. Upgrade the Quick charge and Level 2 capabilities through to higher rate.
Ex. Sell an add on air or liquid cooling option for battery temp management.
Even having these offering available will allow your dealer network to reach out to their customers in a way they can't today.
Thank you for your consideration