Train wrote:
... Stop with the contrived, smarmy polar bear commercials and singing electrical outlets. It's silly, stupid, and makes people gag.
My understanding is advertisers don't care whether you like their ad, as long as you remember it.

But I think the polar bear and outlets have more to do with where they were/are in the product cycle. The early adopters go for the ad, others remember. As time goes on I expect the more practical aspects to be touted. And I thought the "what if everything ran on gasoline?" ads were very effective. I also liked one of their ads that had a brief hyper-timelapse showing a gas pump falling into disuse, disrepair, and rusting away. There are plenty of things to like about EVs, and of course most drivers are regularly reminded how much they hate gasoline when they fork over $50 or more to the pump for a fillup.
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Stop with the ridiculous trees and leaves on the dash displays. Just make a car...that happens to be electric.
To Nissan's credit they have gone further down that path than many. The LEAF is fairly conventional in looks as well as in the accustomed standard features. They even went too far in some aspects, such as making the inverter look like a valve cover, etc.. But I do agree the eco trees are dumb, the spoiler solar panel is a waste of materials.
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Cmon, LEAF? Really? The acronym is cringe inducing. That name needs a "kick me" sign on it.
There's no end to nonsense in car names in general. Going through the top 50 vehicles at Edmunds, here are a few that are at least as cringe-worthy as LEAF imho:
Toyota Camry
Jeep Grand Cherokee
Hyundai Elantra
Kia Sorento
Nissan Altima
Chevrolet Cruze
Kia Optima
Volkswagen Jetta
Nissan Versa
Gotta name it something, I guess. If in doubt, put an "a" on the end.
