adric22
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Nissan Leaf Commercial, "facts"

Wed Mar 13, 2013 5:48 pm

I saw this on TV today and it took me a while to find it on the internet. I finally found it here:

http://www.ispot.tv/ad/7Izw/2013-nissan-leaf-facts

Thank God it wasn't trying to sell on environmental issues. Too bad they didn't mention the lease price. With some good advertising, we might actually see an increase in sales this month.
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kentuckyleaf
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Re: Nissan Leaf Commercial, "facts"

Wed Mar 13, 2013 5:51 pm

The text beside the video said "last aired on: FOX" hehe
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Boomer23
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Re: Nissan Leaf Commercial, "facts"

Wed Mar 13, 2013 6:41 pm

I saw it last night (NOT on FOX) and my immediate thought was "Finally!". This is the ad that they should have had three years ago, short, upbeat, techy, driving past gas stations. Wow, it just reminds me how far off base they were with the first polar bear commercials. They thought that their core customer base were only interested in the environment, and they ignored the other, very cool aspects, features and benefits that would appeal to a broader spectrum of buyers.

I saw in a recent news story that Nissan is acknowledging that lack of understanding of their EV customer base as they revamp their EV leadership.
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neal77
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Re: Nissan Leaf Commercial, "facts"

Wed Mar 13, 2013 10:54 pm

very cool commercial. I have seen it every night during the LA Kings game of fox sports west here in LA and last night on Hells Kitchen. I hope it does turn into more sales.
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cwerdna
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Re: Nissan Leaf Commercial, "facts"

Wed Mar 13, 2013 10:57 pm

Pretty decent ad.

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EricBayArea
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Re: Nissan Leaf Commercial, "facts"

Thu Mar 14, 2013 6:58 am

With the tone of the commercial and the new 17" wheels rollin' by... the app looks very antiquated for some reason. I know that even if they updated the app it'll still function relatively the same, but still...
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scottf200
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Re: Nissan Leaf Commercial, "facts"

Thu Mar 14, 2013 7:02 am

I understand this is a fact but I think it is "confusing" (and/or possibly misleading) to the average viewer. Not being negative but I think they should have used the EPA range instead.

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EricBayArea
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Re: Nissan Leaf Commercial, "facts"

Thu Mar 14, 2013 7:19 am

^^^

Agreed. Not that its right, but all of the other manufacturers do it too.. I see PiP commercials that say "Plug-in Prius gets 95 MPGe"
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scottf200
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Re: Nissan Leaf Commercial, "facts"

Thu Mar 14, 2013 8:20 am

EricBayArea wrote:^^^
Agreed. Not that its right, but all of the other manufacturers do it too.. I see PiP commercials that say "Plug-in Prius gets 95 MPGe"

Seems like sales folks will now have to explain the "78" miles EPA number because the potential customer came in and expected to buy a LEAF that would go 130. If the sale person is confused as well (see other threads) then the new owner will be in for a surprise.

PIP will still be OK in a sense because they will just continue on gas at 45+ MPG.
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ksnogas2112
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Re: Nissan Leaf Commercial, "facts"

Thu Mar 14, 2013 10:16 am

but overall a good commercial
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